One of my recent social media training workshop delegates (who was employed at a law firm at the time) liked Hootsuite so much that after evaluating it for his firm that he took a job there! Hootsuite (like Tweetdeck) allows you to manage all of your social networks through one Read More
I like freebies. And this free guide is a quick and easy read http://offers.hubspot.com/download-a-practical-guide-to-killer-marketing-content (registration required to download). The contents are: Know your audience (Build buyer personas and buyer profiles) Conduct a content audit Map content to the buying cycle Create your editorial calendar 10 tips to create killer content Follow Read More
Having missed the Profile Network Property Week editor lunch at the end of January following the mini-personal crisis resulting from the theft of my purse and mobile phone, I was keen to get along to a Profile event to catch up with friends and contacts involved in property marketing – Read More
Last week I went along to one of the free lunchtime seminars by Kelso Consulting and enjoyed a good chat before the session started with some of the commercial lawyers who had gone along to learn about thought leadership. What is thought leadership? Tim Prizeman started by exploring the concept Read More
Clare Rodway is the founder of Kysen – one of the leading public relations consultancies serving the legal sector. She talks about the impact of digital PR on her own business and on the work of her clients. Further details from: http://www.kysenpr.co.uk/ Q: What has been the impact of digital PR Read More
