Thought leadership

Steve Blank’s “lean start up” wins The Laurie Young Global Prize for Thought Leadership 2014

On Monday night the London offices of lawyers Allen & Overy hosted the inaugural award ceremony for “The Laurie Young Global Prize for Thought Leadership 2014”. It was a veritable business hall of fame with participation from such prestigious organisations as Harvard Business Review (HBR), London Business School (LBS), Boston Read More

2014-07-16T08:53:10+01:00July 16, 2014|Accountants, Kim's Blog, Lawyers, Marketing, Statistics and trends, Strategy|

Like transplanting a tree – moving lawyers and accountants overseas

When providing business development coaching to lawyers and accountants, one of the metaphors I use is that it is like growing a tree. It’s not an overnight process. It takes time for a young sapling to find the right location, acquire the necessary resources and grow steadily each year until Read More

Instant Mobile Market Research software – For lawyers, accountants and surveyors needing fast and affordable consumer research

I came across this new mobile software service that would be really helpful in allowing professional firms to undertake consumer research either a) to inform their future strategies or b) to obtain material on which to base thought leadership-type promotional campaigns using White Papers or articles and blogs. Upinion - Read More

2013-11-05T18:37:24+00:00November 5, 2013|Accountants, Lawyers, Marketing, Property|

Legal Marketing Case study – How Thomson Snell & Passmore lawyers grew a new office from scratch

The following "Marvellous Marketing" legal marketing case study article appeared in today's Legal Technology Insider at http://www.legaltechnology.com/latest-news/kim-tasso-on-marvellous-marketing-thomson-snell-passmore-open-in-thames-gateway/ Kim Tasso on Marvellous Marketing: Thomson Snell & Passmore open in Thames Gateway Thomson Snell & Passmore is a top 150 UK law firm with a turnover of £14.5m generated by 36 partners (18 Read More

2013-05-23T14:58:03+01:00May 23, 2013|Kim's Blog, Lawyers, Management Skills, Marketing, Strategy|

Legal Marketing Case study – How Thomson Snell & Passmore lawyers grew a new office from scratch

The following "Marvellous Marketing" legal marketing case study article appeared in today's Legal Technology Insider at http://www.legaltechnology.com/latest-news/kim-tasso-on-marvellous-marketing-thomson-snell-passmore-open-in-thames-gateway/ Kim Tasso on Marvellous Marketing: Thomson Snell & Passmore open in Thames Gateway Thomson Snell & Passmore is a top 150 UK law firm with a turnover of £14.5m generated by 36 partners (18 Read More

2022-02-14T15:06:05+00:00May 23, 2013|Kim's Blog, Lawyers, Management Skills, Marketing, Strategy|
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