Strategy development insights: Curiosity, challenge, creativity, co-creation, culture and change

Posted on: March 6, 2017 Strategy development insights

While many people think strategy development in professional service firms as akin to “herding cats”, I think it’s more like trying to pick up mercury. There are all those shiny spots of precious (noxious?) metal which break off and join up in a seemingly random manner. It’s hard to put your finger on mercury. At […]

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Critical Thinking and Problem Solving

Posted on: December 20, 2016 Critical Thinking and Problem Solving

These topics – Critical Thinking and Problem Solving – form a major part of the creativity and innovation workshops that I run (for details of public courses see here http://www.pmforum.co.uk/training.aspx). There are many other blogs on creativity (see, for example: http://kimtasso1.wpengine.com/the-psychology-of-creativity/ and http://kimtasso1.wpengine.com/creative-competencies/). In this blog, I explore critical thinking in more detail. It’s particularly […]

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Selling – The vital role of research in the pitch process

Posted on: October 14, 2016 Research in the pitch process

At a recent PM Forum training session “Helping your fee-earners prepare the perfect pitch” (http://www.pmforum.co.uk/training/) we focused on how research is a vital to pitch success – both for marketing and business development professionals to add value to the pitch process and to develop differentiating and compelling value propositions for the client. At the start […]

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Project vs Campaign Management

Posted on: October 7, 2016 Project vs campaign management

In September, I facilitated a “Project and Campaign Management” training session for the Professional Marketing Forum (Details of future courses: http://www.pmforum.co.uk/training/) While the focus was on understanding the formal project management processes and how they apply in business development and marketing projects, we also considered the issues in terms of “Project vs Campaign Management”. A […]

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Book review: The leader’s guide to negotiation by Simon Horton

Posted on: September 5, 2016 leader's guide to negotiation

I’ve read a lot of books on negotiation. And this 270-page “leader’s guide to negotiation – how to use soft skills to get hard results” by Simon Horton is up there with my favourites. It’s stuffed full of research and useful insights from psychology. It provides a plethora of helpful personal communication skills within the […]

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