Brand

PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback

This article was published in the latest edition of PM Forum Magazine. PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback. The event took place on September 29th 2022. After two years online, you could feel the excitement of being face-to-face with 150 people in Read More

2022-11-18T16:43:51+00:00November 18, 2022|Accountants, Kim's Blog, Lawyers, Marketing, Relationship Management, Selling|

Book review: Build your digital marketing strategy by Steve Brennan

I like to review recent books with a view to offering recommendations to those people who attend my training workshops. Despite being published in 2018 (before the Covid pandemic pushed digital marketing into the stratosphere) and being pretty basic it has some good content. So here’ a book review: Build Read More

2022-07-22T12:12:56+01:00July 22, 2022|Kim's Blog, Marketing, Social Media, Strategy, Web Sites|

Five pitch insights – M&BD adding value, pitch processes, knowledge base, content production and alternative presentations

Earlier this week I facilitated another day workshop for MBL on pitching “Pitch Perfect - How to Prepare & Present Winning Pitches & Tenders” . Delegates represented law and property firms and both marketing/business development professionals as well as fee-earners. While we covered a huge amount of material, there were Read More

2021-10-02T13:41:20+01:00October 2, 2021|Kim's Blog, Lawyers, Marketing, Selling|
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