Planning

Six insights into managing a surveyors’ practice (2016)

At last week’s “Managing and marketing a profitable surveyors’ practice” workshop in Glasgow, where the focus was on how to achieve profitable growth, the delegates identified six insights into managing a surveyors’ practice  1. Produce a (short) strategic business plan Some firms had a business plan that needed to be Read More

2016-02-26T10:05:04+00:00February 26, 2016|Kim's Blog, Management Skills, Marketing, Property, Social Media, Strategy|

Thought leadership lecture for Laurie Young – The future of the professions

On Monday evening I attended the Inaugural Lecture for Laurie at Allen & Overy’s offices where there main speakers were Richard Susskind and his son Daniel. James Luke from IBM was also interviewed and there was a panel discussion with representatives from Allen & Overy, The Law Society, the Institute Read More

Dear fee-earner, Love from Leeds: Why you should allow your marketing and business development team to help you to develop campaigns

I was delighted to be invited by the Yorkshire Committee of the PM Forum (http://www.pmforum.co.uk/)  to lead a lunchtime session (hosted by DLA Piper in Leeds and organised by Amit Champaneri) on planning and campaign management. I was even more delighted to find that over 50 folk turned up to hear Read More

2015-12-05T13:29:33+00:00December 5, 2015|Accountants, Kim's Blog, Lawyers, Marketing, Property, Selling, Strategy|

10 steps to create a business development campaign

At a recent CLT course on “Business Development for Lawyers” I asked delegates (many of whom where insolvency experts) what they would most like as a follow up blog post. They asked for something that pulled everything together on developing a marketing and business development campaign. This is a topic Read More

2015-11-13T12:45:19+00:00November 13, 2015|Accountants, Kim's Blog, Lawyers, Marketing, Relationship Management, Strategy|

3 themes from marketing planning – Stepping stones, persuasion and momentum

Recently I ran another of the popular “marketing planning in a nutshell” training session for PM Forum http://www.pmforum.co.uk/training/. The 18 delegates – from a variety of legal and accountancy firms - selected the key topics discussed for a follow up blog post: 3 themes from marketing planning: Stepping stones, persuasion and Read More

2024-09-10T16:26:06+01:00September 25, 2015|Accountants, Kim's Blog, Lawyers, Management Skills, Marketing, Property|
Go to Top