This article was prompted by a recent MBL workshop on “Boosting your confidence at work” with over 20 delegates from law practices, financial services as well as accountancy, surveying and consultancy firms. During our discussion on presence and visibility in the workplace, a delegate asked what they could do when Read More
Managing partners, heads of transformation and functional leaders joined a MBL “Tackling change management – a workshop for professional practices” full day workshop in London last week. It was great that law firms, accountancy firms and surveying firms were represented – as the challenges are similar. It was an intense Read More
In early December we welcomed 15 delegates to a PM Forum “Be more strategic” workshop. The delegate aims, views and key takeaways are shown below. The workshop covered strategic thinking, business strategy and marketing and business development (MBD) strategy. We looked at case studies from professional services firms. From the Read More
Things continue to move at pace in the world of digital marketing and marketing automation (MarTech). It’s hard to find valuable and reliable sources of information so I wanted to share some insights from some excellent webinars I recently attended. Lessons from digital marketing webinars (June 2023): How to get Read More
I regularly scan the market for examples of great marketing and business development – and I use case studies in workshops and training (not least the “Managing and Marketing a Profitable your Surveyors’ Practice” I present regularly for MBL). Thought leadership is a fantastic strategy to lead integrated, multi-channel campaigns Read More
