Property

Digital marketing enabled interns going fast!

Econsultancy – as part of its corporate social responsibility programme – is taking some of the brightest graduates and putting them through an intensive “graduate boot camp” digital marketing training programme and making them available for three month internships. The initial 20 “inspiring interns” – whose disciplines span marketing, media, Read More

2013-08-08T19:20:08+01:00July 1, 2012|Accountants, Kim's Blog, Lawyers, Marketing, Property, Social Media|

Getting it past the partners – All about buy in

Having test run this new training session earlier in the year at a City law firm, I am pleased to report that its first public outing last week was deemed a success – with positive comments from the assistants, managers and partner who attended. Some of the feedback comments included: Read More

2015-11-13T13:33:23+00:00June 25, 2012|Accountants, Kim's Blog, Lawyers, Property, Relationship Management, Selling|

Leadership: Lessons from Star Trek and Neuroscience

Two recent but very different articles on leadership attracted my attention. Star Trek Forbes published “Five leadership lessons from James T Kirk” in May http://www.forbes.com/sites/alexknapp/2012/03/05/five-leadership-lessons-from-james-t-kirk/. It’s a neat way to get across some key messages – with evidence from the Enterprise’s caption: Never stop learning Be a “walking stack of Read More

2015-01-22T15:13:37+00:00June 20, 2012|Accountants, Kim's Blog, Lawyers, Management Skills, Property, Strategy|

Lessons from recent inbound marketing and social media course

This week I lead another of the successful inbound marketing and social media courses for professional services marketers for PM Forum http://www.pmforum.co.uk/training/index.aspx. I was glad that there were delegates from all the professions – lawyers, accountants and surveyors – although having a range of 3 to 9.5 (out of ten) Read More

Hubspot’s guide on 15 business blogging mistakes

Hubspot is a source of excellent material on most digital marketing topics and this guide is no different – it is available from: http://www.hubspot.com/15-business-blogging-mistakes-and-easy-fixes/ - although there were a couple of the 15 points which appeared to duplicate information. One of the most valuable elements of the ebook is the statistics: Read More

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