Brands

Clown fish? Book review of "Rainmakers and Trailblazers: Business Development for Lawyers" by Charles Christian

Just had to share this review of "Rainmakers and Trailblazers - a step by step guide to business development for lawyers" from Charles Christian at Legal IT Insider http://www.legaltechnology.com/latest-news/book-review-law-firm-marketing-down-among-the-clown-fish/ "That’s it, we can all go home now, Kim Tasso has just written the definitive guide to law firm marketing and business Read More

2014-06-09T14:28:49+01:00June 9, 2014|Kim's Blog, Lawyers, Management Skills, Marketing, Relationship Management, Selling, Social Media, Strategy|

Clown fish? Book review of “Rainmakers and Trailblazers: Business Development for Lawyers” by Charles Christian

Just had to share this review of "Rainmakers and Trailblazers - a step by step guide to business development for lawyers" from Charles Christian at Legal IT Insider http://www.legaltechnology.com/latest-news/book-review-law-firm-marketing-down-among-the-clown-fish/ "That’s it, we can all go home now, Kim Tasso has just written the definitive guide to law firm marketing and business Read More

2014-06-09T14:29:40+01:00June 9, 2014|Kim's Blog, Lawyers, Management Skills, Marketing, Relationship Management, Selling, Social Media, Strategy|

Marketing accountability and creativity, crisis management pragmatism, social media success and new banking brands at AMBA

I travelled into the depths of leafy Kent yesterday to attend the Association of MBAs (AMBA) http://www.mbaworld.com/ spring refresher day at Kent Business School. It looked like a balanced programme – two academics in the morning and two practitioners in the afternoon. Accountability vs. courage in marketing After luring the Read More

2014-05-23T14:30:19+01:00May 23, 2014|Accountants, Kim's Blog, Lawyers, Management Skills, Marketing, Social Media, Strategy|

Property marketing case study – Will Wright at White Space: Branding and video seeding

As part of my research into what’s happening (and, more importantly, what’s likely to be happening) in the fast moving world of property and real estate marketing, I spoke to Will Wright at White Space which specialises in serving national and regional bespoke residential developers http://www.whitespaceagency.com/  Q: Which of your Read More

2014-04-14T12:37:57+01:00April 14, 2014|Kim's Blog, Marketing, Property, Social Media, Strategy|

Withers’ double win – A cracking demonstration of superb law firm marketing AND a tour de force on legal pitfalls in social media

I had three motivations for scooting over to the uber-cool BL-NK pop-up venue in Hoxton yesterday just around the corner from Silicon Roundabout at the very heart of digital London. The first was to see the marketing efforts of Withers Worldwide in action as a legal and law firm marketing Read More

2014-02-28T17:18:22+00:00February 28, 2014|Kim's Blog, Lawyers, Marketing, Social Media|
Go to Top