Property

Guide to successful secondments for professional firms and their clients

Secondments have long been used as effective means to both develop the careers of young professionals – particularly in terms of acquiring international experience - and to provide  added value to important client relationships. Typically, a young professional is sent to work as part of the client team for a Read More

2015-11-13T13:26:20+00:00January 3, 2013|Accountants, Kim's Blog, Lawyers, Property, Relationship Management|

Avoid “New lamps for old” – why the genie of marketing takes some effort

You will remember in Aladdin that the sorcerer tricks Aladdin’s wife into giving up the lamp containing the genie by offering to exchange “new lamps for old”. Perhaps there’s a moral in that story for professional service firms. I’ve noticed that a number of smaller legal, accountancy and property firms Read More

The move to digital PR – a conversation with Tim Prizeman of Kelso Consulting

As part of the preparation for a new digital PR course presented through the PM Forum, I am interviewing some leading practitioners in the professions for their views. Kelso Consulting http://www.kelsopr.com/ is an agency comprising around eight people which has long operated in the professions – working for accountants, lawyers and management Read More

2013-08-08T21:12:21+01:00September 3, 2012|Accountants, Kim's Blog, Lawyers, Marketing, Property, Social Media|

Case Study – UK tax rates app from Haines Watts accountants

I am still receiving additional material to supplement  the White Paper (Apps by UK law, accountancy and property firms – Are we missing the digital revolution?) http://kimtasso.com/white-paper-apps-by-uk-law-accountancy-and-property-firms-are-we-missing-the-mobile-revolution Thanks to Samantha Davies, National Marketing Manager Haines Watts, for this case study. Here is the link to the app on their website http://www.hwca.com/clients/tax-publications/tax-rates-app/ Read More

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